If you’re running a website and want to maximize your ad revenue, joining a premium ad exchange like JustAdx is one of the best ways to achieve higher eCPM and gain access to premium advertisers.
In this article, we’ll guide you through the steps to getting approved on JustAdx and explore how you can benefit from SSP (Supply-Side Platforms) and DSP (Demand-Side Platforms) to boost your earnings.
Understanding JustAdx and Its Role in Programmatic Advertising
JustAdx is a premium ad exchange platform that connects publishers with top-tier advertisers through programmatic advertising.
By leveraging advanced SSP and DSP technologies, JustAdx ensures the highest bids from advertisers, resulting in higher eCPMs (Effective Cost Per Thousand Impressions) for publishers.
Why is JustAdx Approval Important for Higher eCPM?
Approval on JustAdx means that your website is ready for programmatic bidding, where multiple advertisers bid for your ad space in real time through their DSPs. This can lead to significantly higher eCPM rates compared to traditional ad networks.
Key Benefits of JustAdx:
- Higher eCPM due to access to premium advertisers.
- Better fill rates as ads come from multiple DSPs.
- Programmatic optimization ensures higher competition for your ad spaces.
JustAdx Approval Requirements For Content
Quality Content : Your site should have original, engaging, and useful content for your audience. Avoid low-effort or plagiarized content at all costs.
Relevance: Make sure your content is targeted to your niche.
Update Frequency: Consistent posting helps show your site is active and valuable.
Site Design and User Experience
Mobile-Friendly: Your website should look great on mobile devices.
Fast Load Times: Optimize images, use caching, and minimize unnecessary scripts.
Clear Navigation: Users should easily find their way around your website.
Traffic Requirements For Justadx
1. Minimum 100k+ Monthly Traffic Required.
2. Last 2 or 3 month payment Proof With Invalid Report.
3. Valuable Content (Content That is Not Offensive, Prohibited, Delinquent, etc.)
4. Minimum of 50 Articles OR POSTS (With Date And Source Of Information)
5. The Domain Must be 6 Months Old And All Important Pages Should Be On Your Site.
Ensure Compliance with Ad Policies
Before applying, make sure your site complies with all the necessary ad policies.
1. Content Compliance:
No adult, pirated, or misleading content on your site.
2. User Experience:
Avoid too many ads that can ruin the browsing experience.
Don’t use clickbait or deceptive ad practices.
3. Important Pages:
Have a “Contact” page, and an “About Us” or “Company” page that is clearly organized.
Include a “Privacy Policy” and “Terms of Use” page.
4. Navigation:
Make sure the menu is easy to navigate.
If you have a “Read More” button, consider renaming it to “Learn More.”
Ensure all categories in the menu have relevant posts.
5. Content Structure:
Every post should have a publication date.
List the name of the author, editor, or company responsible for the content.
Avoid posting multiple articles with the same publication date.
Do not reuse the same images across different articles.
6. Legal Compliance:
Make sure users accept the terms of the General Data Protection Law (LGPD).
Ensure your site is accessible via both “https” and “www” without redirect issues.
7. Contact Form:
Have a simple contact form for users to get in touch.
